Archive for the ‘Events’ Category



Gown Cleaning and Preservation Promotion

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Normally, the special price of $300 is only offered to our brides if they secure the service prior to their wedding. For this month only, all brides will receive this promotional price!

In conjunction with Connecticut-based gown cleaning and preservation specialist, Orange Restoration Labs, we offer gown cleaning and preservation services. Click here to learn more about this specialized process.  Perhaps someday your daughter or granddaughter will walk down the aisle wearing the same bridal gown that meant so much to you. We allow you to preserve your wedding gown with Museum Care Preservation and turn the memory of your special day into an heirloom.

Have questions? Ring us at 860.669.4596 for more information!

xoxo, TWD


Think Pink: 10% Off All Blush Gowns in the Month of October

This year, and every year, The White Dress donates a portion of its proceeds in October to the Terri Brodeur Breast Cancer Foundation in honor of  National Breast Cancer Awareness Month. To take this a step further, we have decided to offer an extra special incentive for our brides to “think pink” - 10% off all blush wedding gowns!

Blush is the color of the moment in bridal fashion! It comes in a broad range of tones and shades, all of which are flattering to a variety of complexions. To get you as excited about this color as we are, take a peek at the image below! Owner Beth Chapman styled this shoot a year ago in Paris for the next book in her The White Dress Series.

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Image Credits:

Photography: Carla Ten Eyck

Styling: Beth Chapman, The White Dress by the shore

Beauty: Yoshiko Haruki

Gown: Hayley Paige

Suit: Valentino Tailors

For more information about the Terri Brodeur Foundation and our hope for a cure, click here! Ring us at 860.669.4596 to book your blush bridal appointment!

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xoxo, TWD



October 9: Baubles, Veils and Cocktails – 10% Discount on Belts and Sashes

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If you are unable to attend the event but have an item on our registry, we can take your order over the phone!

xoxo, TWD


October 16 – 18: Modern Trousseau Runway Reveal Trunk Show

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xoxo, TWD

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