Archive for the ‘Events’ Category

Closed, Saturday August 30th for Labor Day


We hope your Labor Day Weekend is full of fun and games! We will be closed Saturday, August 30th in celebration of the holiday and will resume normal business hours Tuesday, September 2nd. Ring us at 860.669.4596 with any questions!


WARDROBE STYLING: Beth Chapman, The White Dress by the shore
BEAUTY: D.d Nickel
HAIR: Catie Bane
VENUE: Essex Conference Center and Retreat
CINEMATOGRAPHY: Jim Altieri’s Vintage Cinema

For more 1950′s Fete Inspiration to get you through your long weekend, click here, and pin-away!


xoxo, TWD

September 2 – 6: The “Get Shopping” Sale


Click here to view our Collections Page, which offers a sampling of gowns from each of our fabulous designers. For 5 days only, we are offering 10% off all of our gowns priced $2500 and up! This promotion includes the following designers: Amsale, Amy Kuschel, Anne Barge, Augusta Jones, Hayley Paige, Modern Trousseau and Romona Keveza Legends.

xoxo, TWD

August 5-28: Jenny Yoo Bridal & Maids Promotions

August Bridal Promo August Bridesmaid 2014 Promo


xoxo, TWD

August 5-August 9: Couture Bridal Event


Great News!!  Due to the overwhelming excitement over this once-per-year event, we have extended the couture bridal event one week until August 9th!  Don’t miss your chance to save 10% on a couture gown from the following designers!

Anne Barge


David Fielden

Modern Trousseau

Romona Keveza Legends

Hayley Paige

xoxo, TWD

August 5-9: Inside Sidewalk Sale



This the season of the Sidewalk Sale! To celebrate we are hosting an Inside Sidewalk Sale during which all of our sample items will be offered at an additional 10% discount! Check out our bridal samples here, and our mother of + soiree samples here- then give us a ring to try your favorites on! 860.669.4596


xoxo, TWD

August 12-16: Augusta Jones Bridal Event


Click HERE to see more gowns from this gorgeous collection.

xoxo, TWD

After the Vows: Announcing Our Collaboration with Nearly Newlywed


We are pleased to announce a new collaboration with the fabulous site, If you are a bride interested in re-selling your gown after your nuptials, then this is your lucky day! Nearly Newlywed has listed our boutique as a preferred vendor to resell pre-worn wedding dresses. You simply need to mention that you purchased your gown at The White Dress by the shore when you place your submission to receive priority approval to sell your gown on this incredible site.

Here’s how it works:

-After your big day (and whenever you’re ready) visit

-Mention The White Dress by the Shore in the dress description field on the sellers form


As a White Dress by the Shore Bride you will…

-Receive priority approval to sell your dress via Nearly Newlywed’s exclusive site & collection

-Promotion of your gown via Editorial Placement on Nearly Newlywed editorial & social media


Reasons to resell your wedding gown on :

-Over 75% of gowns resell in the first year

-Get up to 60% of the price paid for your gown

-Make space in your closet by helping another bride have her dream wedding

If you are considering purchasing a gown from us that might be over your allotted budget, you can also contact Nearly Newlywed to receive a quote for what the gown might sell for after your wedding.  As we know, every little bit helps when you are planning a wedding!  As always, we offer gown cleaning services to ensure that your gown is in perfect condition to sell after the nuptials.


xoxo, TWD



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