in WHITE launch party recap

On January 11th, we launched in WHITE- a luxury wedding collective with an incredible ‘white’ soiree!

The White Dress by the shore staff donned white dresses from some of our favorite designers- from left: Kelly in a boutique find, Anneke in Amsale, Beth in a custom Modern Trousseau, Abbey in Ivy & Aster, Alicia in a ‘reinvent the dress’ custom dress,  Jill in Ivy & Aster,  Kelley in H & M.

Our event sponsors- Sperry Tents, Ryan Designs, Datura: a Modern Garden, in conjunction with in WHITE member, Candice Coppola of Jubilee Events, pulled out all the stops in transforming The White Dress by the shore parking lot into the most beautiful party destination you could imagine!  From the draped fabric, to the custom light fixtures, to the hanging orchids, and the cozy white lounge furniture..it was breathtaking!   Our guests were escorted to the party  in white limousines courtesy of Gateway Limousines.  When they arrived, the top of the Sperry tent was illuminated with a projection of the guest’s tweets about the #inwhitect party!

After being treated to a glass of Voveti Prosecco and an array of delectable white nibbles by event sponsor, A Thyme to Cook, at The White Dress by the shore and Beneath the Gown,  guests headed out back to Chic by the shore, to sample cakes from event sponsor, A Little Imagination Cakes.  Then, wrapped in a white pashmina and sipping warm cider, they travelled next door to the “Red House” to visit in WHITE members Jennie Fresa, Coral Pheasant Stationary, Jubilee Events, Carla Ten Eyck Photography and Vintage Cinema. While there, guests were able to get ‘gussied’ up at Jennie Fresa’s eye makeup station and sample her delicious beauty products.

A great party is made by its guests!  We were thrilled to share the evening with brides and many of the brightest talents in the industry.  We were also honored to welcome our guest of honor, The Knot’s wedding expert and senior editor, Anja Winikka, pictured below in the first two images.

Our guests last stop was our beautiful tent where they were treated to signature martinis, a photo booth sponsored by Carla Ten Eyck Photography and Smile booth and the incredible sounds of a band from Élan Artists!  When the music started, the party got white hot!  It was certainly a night to remember!

In the photobooth:  in WHITE members (from left) Jennie Fresa, Candice Coppola, Nichole Michel, Jim Altieri, Carla Ten Eyck, Beth Chapman and Josie Jolon.

To see the rest of the hilarious photobooth pics, visit the album on facebook.

We want to thank Julie Morawski for Carla Ten Eyck Photography for capturing every lovely detail and outrageous moment, and our event sponsors for making our launch party such an incredible success:

Catering: A Thyme to Cook

Photo booth: Smilebooth

Lounge and Decor: Ryan Designs

Entertainment: Élan Artists

Linens and China: Party Rentals

Tent: Sperry Tents

Floral: Datura- A Modern Garden

Confections: A Little Imagination Cakes

Photo Props: Say Cheese

Transportation: Gateway Limousine

Bubbly:  Voveti Prosecco

xoxo, TWD

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