Archive for the ‘uncategorized’ Category

Luxury Bridal Event | March 1st – 3rd

Luxury Bridal Event

The Luxury Bridal Event will be March 1st – 3rd!

Luxury bridal event

To request an appointment with one of our stylist click here or ring us at 860.669.4596

xoxo, TWD


Get to know Sara Gabriel | TWD Accessories Designer

Get to know Sara Gabriel | TWD Accessories Designer 

Our next accessories Trunk Show is fast approaching, and with the designer herself joining us for it, we wanted our brides to get to know Sara Gabriel. (PS- She will be here for the Feb. 23 & Feb. 24)

Denver-based designer Sara Gabriel learned how to sew from her mother when she was a child. Her eponymous label began as a bespoke service in 2000, when she designed her first veil for a friend, and while the company has grown exponentially, the spirit remains: each piece is made entirely by hand, one at a time, from beginning to end. Using Swarovski crystals, French lace, freshwater pearls, and silk organza, her delicate designs are influenced by modern brides and vintage detailing. Read below about the designer from her point of view! 

Heritage :

“The official story (the one I’ll tell if I’m pressed for time) is that I launched Sara Gabriel, my namesake company, in July of 2000 in my tiny Denver apartment. But if you have the time I’ll tell you the real story. My company started when I was 5 years old sitting by my mother who was teaching me to use her sewing machine, and when I was eleven traveling around the country in my dad’s VW camper bus, cross-stitching glittering mermaids to pass the time. It also started  in high school when I began obsessing over everything that sparkled, or was even tangentially related to weddings. Like all true loves, mine feels like it has been with me my entire life, and I can honestly say that getting to wake up every day and make women feel beautiful is deeply fulfilling and an unbelievable dream come true.”

Get to know Sara Gabriel

Technique :

“Having grown my tiny company into one of the most sought-after, and recognizable brands in the industry, I am committed to staying true to my roots. I create my designs in the most difficult way possible: completely by hand, one at a time, and just for you from beginning to end. Every veil is individually cut, every crystal is hand placed, and every lace appliqué attached one at a time, just like the first pieces I made over 18 years ago. Not everyone does it this way but I believe that the care, and love, my team and I put into each piece will show from the moment you open your box to the moment you walk down the aisle!”

Get to know Sara Gabriel

Inspiration:

“I design my collection each year with one eye on traditional elements that grant a timeless quality to the brides who wear them, and the other eye on free-thinking, spirited brides who know who they are and want their personality to show. I want every one of my brides to sparkle and shine in her own way, and I use glittering Swarovski crystals, classic French laces, refined construction techniques and the softest veiling tulle imaginable to ensure they do. Ultimately, I’m inspired by you!” ♥︎ – xoxo Sara

Photography | Starling Studio Photography

We absolutely adore Sara, she has an amazing personality that lights up a room, and has us star struck with everything she does in and out of the bridal industry! Click to learn more about the Sara Gabriel trunk show or request an accessory appointment to work with Sara to customize your look by clicking here or ring us at 860.669.4596

xoxo, TWD

 


Why It’s OK to Say YES on Your First Wedding Dress Shopping Trip

Why It’s OK to Say YES on Your First Wedding Dress Shopping Trip

The White Dress by the shore owner, Beth Chapman was recently interviewed by Style me Pretty for an article on why it is OK to say YES on your first wedding dress shopping trip!

“Thanks to shows like Say Yes to the Dress, the bridal dress shopping experience has become an event. Many brides book dozens of appointments at a variety of boutiques and spend days on end traipsing through shops with bridesmaids in tow. According to Beth Chapman, owner of The White Dress by the shore, there is nothing wrong with saying yes to your dress at your very first boutique!” -Style Me Pretty 

Why It's OK to Say YES on Your First Wedding Dress Shopping Trip

Photo | Melanie Zacek Photography 

SMP:

What do you think are the key components to finding the right dress?

Beth Chapman: 

It is a great time to be a bride, as there are so many fashion options!  But, the process can easily become overwhelming.  I find the best first step in finding your gown is to identify your personal style. Think about whether your personal fashion aesthetic is more classic, bohemian, eclectic, or trendy.  More than likely you will find that the aesthetic that you have identified mirrors the style of gowns that you are pinning on Pinterest.

Next, it is important to identify a budget. Do some research to make sure that your budget is realistic. Find gowns that you love on websites like style me pretty and Pinterest and reach out to bridal boutiques to inquire about the price range of the designers that you are attracted to.

Shop with intention.  Bridal gown shopping should be fun! It is most likely something that you have always dreamed of doing.  But, before you book your first appointment ensure that you have done your research. Make sure that the bridal store that you plan to visit has the aesthetic and designers that you are interested in and that their price range fits within your budget.  This will ensure that you are starting the process on the right foot!  Also, I don’t recommend that you begin shopping for your gown until you have selected both your wedding date and venue.  It can be difficult to select a gown when you cannot envision where you will be wearing it.  

Why It's OK to Say YES on Your First Wedding Dress Shopping Trip

Photo | Melanie Zaeck Photography

SMP:

How many shops are ideal for shopping?

Beth Chapman:

I would limit your shopping experience to 1-3 shops. If you have done your research and ensured that the bridal stores you are visiting are ones that carry what you are looking for, this should be more than sufficient. Visiting too many stores can be overwhelming and ultimately detrimental to your decision making process. 

Why It's OK to Say YES on Your First Wedding Dress Shopping Trip

Photography | Tiffany Joyce Photography 

Here are some of the other questions that Beth answered in the article.

  • When do you know to stop shopping?
  • Does everyone have that ‘moment’ where they know they’ve found the right dress? 
  • It’s a big decision- don’t I need to really see everything that’s out there?

Why It's OK to Say YES on Your First Wedding Dress Shopping Trip

Photo | Carla Ten Eyck

To read more about why it is OK to Say YES on Your First Wedding Dress Shopping Trip, click here to see the full article. If you have any other questions about your bridal shopping experience and what to expect, check out our FAQ page.


Meet the TWD lovelies!

Meet the TWD lovelies!

We have an incredible, dedicated staff at The White Dress by the shore.  Each of our team members loves all things bridal and is passionate about creating an exceptional shopping experience for our bride.  We are excited for you to Meet the TWD lovelies and get to know them a little better.  Each of our stylists here at The White Dress have been trained as a bridal specialist and are here to guide you in finding the perfect dress! 

 First up, TWD store manager, Shana! 

Meet the TWD lovelies 

Position | Store Manager

Worked at TWD | 6 years

Favorite city | Paris

Favorite TV show to binge watch | Fixer Upper

Fun fact about me | I played ice hockey in high school- I was the goalie!

Favorite bridal gown designer | Anne Barge 

 

Get to know our stylist Lauren!

Meet the TWD lovelies

Position | Office Coordinator/Bridal Stylist

Worked at TWD | 2.5 years

Favorite city | Florence, Italy

Favorite tv show to binge watch | Real Housewives

Fun fact about me | I hate planes..but love to travel!

Favorite bridal gown designer | Carolina Herrera 

 

 Next up, Get to know our marketing Coordinator Tricia!

Meet the TWD lovelies

Position | Marketing Coordinator 

Worked at TWD | 8 months

Favorite city | Vitoria, Brazil 

Favorite TV show to binge watch | Gilmore Girls 

Fun fact about me | I am a swim coach for the Nutmeg Swim Team

Favorite bridal gown designer | Kate McDonald

 

Next up, Get to know our stylist Kim!

Meet the TWD lovelies

Position | Bridal Stylist 

Worked at TWD | 2 amazing years! 

Favorite city | I am not a city girl…the hustle bustle isn’t for me or maybe I just haven’t visited a city that I fell in love with yet 🙂 I prefer quaint, quieter more relaxing places like Cape Cod or Nantucket

Favorite TV show to binge watch | Real Housewives, I cant get enough!!

Fun fact about me | I met my husband on a dating site almost 8 years ago. He was the first guy I spoke to online and the rest is history! 

Favorite bridal gown designer | Carolina Herrera

Get to know our stylist Jessica! 

Meet the TWD lovelies

Position | Bridal Stylist

Worked at TWD | 4 months

Favorite city | Boston

Favorite tv show to binge watch | Fuller House

Fun fact about me | I can’t wink at all!

Favorite bridal gown designer | Carolina Herrera 

 

Get to know our stylist Callan!

Meet the TWD lovelies

Position | Bridal Stylist

Worked at TWD | 2.5 years

Favorite City | Philadelphia 

Favorite TV Show to Binge Watch | Game of thrones

Fun fact about me | I LOVE all things wedding. I enjoy getting to know my brides & being a part of their big day. I love to help find the perfect gown AND design the wedding cake. I enjoy seeing the whole event come together & then being present on the special day for delivery. 

Favorite bridal gown designer | Jean & Jewel 

Photo | Melanie Zacek Photography 

One thing Callan did not mention is that she is a trained baker & runs 2 amazing companies- Sugar Therapy & The Cinnamon Stand. If you book a white carpet or bridesmaid soirée with us, you’ll get to sample these delicious treats!

Next up meet our Intern Lindsay!  

Meet the TWD lovelies

Position | Intern

Worked at TWD | 3 years

Favorite city | Paris 

Favorite TV show to binge watch | Parks and Rec 

Fun fact about me | I’m graduating high school this year

An additional fun fact…she is TWD owner Beth Chapman’s daughter. She was 3 when the store opened!

Favorite bridal gown designer | Hayley Paige

  Last but not least…our fearless leader Beth, concluding our fabulous team!

Position | Owner / StylistMeet the TWD lovelies

Worked at TWD | 14 years

Favorite City in the world | Paris

Favorite TV show to Binge Watch | It may be a tie between The Crown and Teen Mom OG 🙈 

Fun fact about me | I was born in Laguna Beach, California (I am convinced that is why I love the beach!)

Favorite Bridal Gown Designer | It is so hard to choose, but the one that I would wear if I could do it all over again, is Carolina Herrera.

 

Photography | Take Aim Photography 

xoxo, TWD lovelies  


The White Dress by the shore celebrates 14 years of business

The White Dress by the shore celebrates 14 years of business

We are celebrating 14 years of business at The White Dress by the shore ….and to us, it has been 14 years of fabulous!   I’m often asked why I opened The White Dress. The idea was born out of the desire to provide brides with the bridal experience that I craved, but did not have while shopping for my own gown. When I got engaged in 1996 (yikes) I was working in NYC in the corporate office of Ann Taylor. As I was working and living in the city, that is where my dress shopping began. I was disillusioned with large bridal stores that did not understand my sense of style or have gowns that matched my aesthetic. I found the gowns to be dirty and the sales associates to have no interest in me or my wedding, whatsoever. Being that I worked in fashion, naturally I wanted to customize every gown I tried on. I was told that this was not possible and my frustration only grew. It was then that the seed was planted to create an intimate shopping experience for brides. I wanted to curate a collection of gowns that were of one hand and taste level and that felt as though one person could have designed them- even though they were from different designers. I wanted to align myself with designers that cared as much about the bride as I did and that would customize the bride’s look to make it uniquely hers. My vision was to have my boutique in an old home and to serve tea to my brides out of my grandmother’s antique tea cups and to offer champagne out of crystal glasses. I wanted to create a shopping experience that was as memorable and special as the wedding day itself. That vision came to life in 2004. I will never tire of that moment when a bride finds the perfect gown for her and when we see the wedding photos and the gorgeous bridal look that we helped to create. To me those things are a gift. I am truly honored to be able to work with brides every day. 

I am also honored to have worked with an incredible number of talented women over the years who have helped to grow our business into what it is today.  Some have left to peruse other interests or to raise a family, but they will always be part of our TWD Family.  These photos below are of my current talented team.  They care just as much about making brides beautiful as I do!  We have an amazing team and have so much fun together…as captured by the talented team of   Take Aim Photography 

Learn more about our TWD Lovelies here

The White Dress by the shore celebrates 14 years of business

The White Dress by the shore celebrates 14 years of business

The White Dress by the shore celebrates 14 years of business

The White Dress by the shore celebrates 14 years of business
The White Dress by the shore celebrates 14 years of business
The White Dress by the shore celebrates 14 years of business

The White Dress by the shore celebrates 14 years of business

The White Dress by the shore celebrates 14 years of business

The White Dress by the shore celebrates 14 years of business

The White Dress by the shore celebrates 14 years of business

Thank you for 14 years of fabulous!

xoxo, Beth


Kate McDonald Trunk Show | February 15th – 18th

Kate McDonald Trunk Show

Kate McDonald Trunk Show is Thursday, February 15th – Sunday, February 18th

Kate McDonald Trunk Show

Join the White Dress by the shore for the Kate McDonald trunk show and receive 10% off your designer gown purchase.

To request an appointment for this exclusive event click here or ring us at 860.669.4596


Meet Sara Gabriel and Save on Accessories | February 22 – 24

Meet Sara Gabriel and save on accessories!

Join the TWD lovelies, meet Sara Gabriel, and save on accessories, during the Sara Gabriel Trunk Show February 22nd – 24th!

Meet Sara Gabriel

We are so excited to have designer Sara Gabriel here at the boutique to style our brides Friday, February 23rd, and Saturday, February 24th! During this exclusive event, there will be a 10% discount granted on all Sara Gabriel accessories purchases. To scoop up one of these coveted accessory appointments with our stylists and Sara ring us at 860.669.4596 or request an appointment here.

xoxo, TWD

P.S. – If you are looking for veils or hair accessories we recommend scheduling a hair trial for prior to your accessory appointment! This can help you envision your total wedding day look!

Image: Maggie Conley Photography

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