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Picture of the Week

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Today’s dreamy {Picture of the Week} celebrates the start of our Modern Trousseau trunk show! We are absolutely in love with the texture of this lace shorty with a tulle overskirt from our Tartan & Tulle winter styled photo shoot. If you are still in need of a classic (and custom!) wedding gown and don’t already have an appointment for this weekend, give us a ring at 860.669.4596!

Photography: Charlotte Jenks Lewis
Shoot design: Stacie Shae Events
Fashion Styling: Beth Chapman
Gown: Modern Trousseau (‘Tiffani’ with overskirt)

xoxo, TWD


Save on 7+ Jenny Yoo Maids Dresses!

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Love Jenny Yoo? Grab all your ladies! This month {February 1st – 24th}, save $20 off each dress when purchasing 7 or more Jenny Yoo dresses! Give us a ring at 860.669.4596, or request a bridesmaid appointment here!

xoxo, TWD


How to Avoid Fashion Emergencies on your Wedding Day!

One of the best ways to avoid fashion emergencies on your wedding day is to hire a Bridal Dresser.  A Bridal Dresser is essentially an insurance policy against fashion related crises! She will come equipped with her own ’emergency kit’. If you cannot hire a Bridal Dresser, stylist and TWD owner, Beth Chapman has put together a list of fashion, health & beauty, and emergency essentials for your big day.

DIY bridal emergency kit

Beth recently appeared  WWLP’s Mass Appeal chatting about the benefits of a bridal dresser! View the segment here.

xoxo, TWD


Pretty Post: Casey & Dave’s Coastal September Nuptials

When we saw pictures from Casey & Dave’s coastal September wedding, we just HAD to share them — especially when we saw their adorable son Dawson (we had the pleasure of meeting him during some of Casey’s fittings!) “Dave was a professional golfer, but in this case, Daddy’s Caddy stole the show in a tiny little golf cart just for him! –Julia Jane, Julia Jane Photography. Wait til you see!

We also have to point out how fabulous Casey looked in her Amy Kuschel ‘Cassidy’ gown. We can’t get enough of her earrings (vintage, The Something Old Collection.) They were the absolute perfect finishing touch! Scroll down to see more of the coastal gorgeousness.

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Photography: Julia Jane Studios

Event Design: Slainte Event Planning & Design

Beauty: Simply Gorgeous by Erin Infantino

Florals: Fleurescent

Dress: Cassidy by Amy Kuschel, The White Dress by the shore

Earrings: vintage, The Something Old Collection, The White Dress by the shore

Shoes: Betsey Johnson 

Suit & Ties: The Tie Bar

Desssert: The Cannoli Trunk & Phil & Tom Ice Cream

 

xoxo, TWD


Feature Friday: The White Dress by the shore celebrates their 12 year anniversary!

I am so thrilled to celebrate The White Dress by the shore’s 12 year anniversary!  The industry has changed quite a bit in the past 12 years, but one thing that stays consistent is the classic aesthetic of our brides and our passion for helping them look beautiful on their wedding day!

I am so grateful to work side by side with the beautiful women featured in this post every day.  They are the heart and soul of The White Dress by the shore!  They are talented, smart, bright women who have a passion for the bridal industry and for making our clients happy. I am thrilled to introduce our newest member, my 15 year old daughter Lindsay.  She was 3 years old when The White Dress opened it’s doors.  She was in her princess phase and loved being in the store and dreamed of working in it some day.  It is hard to believe that the day has arrived!  You will see her in the store on Saturdays assisting the stylists and greeting clients.  I am so proud to watch her blossom into a beautiful young woman!

A big thank you to Amy Trahant of Take Aim Photography for the following (amazing) images!

View More: http://takeaimphotography.pass.us/thewhitedress12

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View More: http://takeaimphotography.pass.us/thewhitedress12

 

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View More: http://takeaimphotography.pass.us/thewhitedress12

 

For our new clients, here is a little tidbit about the current loves of each of our associates:

Beth Chapman, The White Dress Owner & Stylist – our fur baby Pickles, anything with a stripe, bow or ruffle (and chocolate)!

Shana Harris, Store Manager & Stylist – my dogs, wine & cheese, online shopping, soy lattes, horses, cashmere sweatpants

Alexandra Bruno, Marketing Coordinator & Stylist – travel, interior design, almond butter, dainty gold jewelry, organizing

Lauren Melkus, Office Coordinator & Stylist – coffee, Rebecca Minkoff handbags, my pup Lily, and anything burgundy

Molly Nassimos, Stylist – coffee, peanut butter, J.crew and all things Kate Spade

Allison Gintoff, Stylist (not pictured) – fleece-lined leggings & cheese balls (Allison is expecting her first baby this Spring!)

Callan Pollitt, Stylist – my puppies, all you can eat sushi, white wine, vanilla cake, tulle skirts and over-accessorizing

Lindsay Chapman, Stylist Assistant– Dunkin Donuts, nail polish, online shopping, my puppy Pickles, anything plaid

 

A great big smooch to my family for their support in growing this business and pursuing this dream for the past 12 years and to our vendors who are wonderful partners to our business! And of course, to our brides.  Many of you have become like family to us over the years.  We have loved styling you, laughing with you and crying with you (happy tears, of course).  Without you there would be no TWD and we are eternally grateful for your business and your support!

 

xoxo beth


January 21-24: LEGENDS Romona Keveža Trunk Show

Don’t miss your chance to see this fabulous collection as well as save 10%! Ring us at 860.669.4596 or request an appointment here.

xoxo, TWD


Picture of the Week

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What better way to celebrate our 12th anniversary {the anniversary gift of silk!} than with an image of our bride Linnea DeLuise and her gorgeous, flowing, silk trimmed veil!? Help us celebrate 12 fashionable years through this Saturday as we offer 12% off all gowns $2500+ and accessories $500+!

Photo: Michelle Gardella

xoxo, TWD

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