Romona Keveza Legends Trunk Show Special Offers

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xoxo, TWD


Picture of the Week

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This week’s Picture of the Week is a #throwbackthursday! Owner Beth Chapman styled this shoot a year ago in Paris for the next book in her The White Dress Series.

Photography: Carla Ten Eyk

Styling: Beth Chapman, The White Dress by the shore

Shoot Design: Candice Coppola, Jubilee Events

Beauty: Yoshiko Haruki

Gown: Hayley Paige

Suit: Valentino Tailors

xoxo, TWD


Spring 2015 New York Fashion Week Runway Favorites

Spring 2015 New York Fashion Week just wrapped up, and watching the beautiful fashion walk down the runway made us sad to say goodbye to the warm weather. The hot colors of the season were orange and yellow. There was also a strong presence of graphic black and white. Crop tops, wide leg pants and jumpsuits and all shapes of skirts – from pencils to flippys – graced the catwalk. The neckline of the season was off the shoulder. In true spring fashion, there were a lot of floral patterns, but we also adored all of the feminine laser cut patterns, appliqués and interesting laces.

Below are a few of our Spring 2015 ready-to-wear runway favorites – some that would translate beautifully to a bridal gown and others that we are coveting for our own closets! We can’t wait to see how these trends are translated to the bridal runway during the second week of October when we head to New York for bridal fashion week!

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Michael Kors

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Michael Kors

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Michael Kors

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Zac Posen

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Zac Posen

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Zac Posen

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Zac Posen

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Jenny Packham

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Jenny Packham

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Alice and Olivia

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Alice and Olivia

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Alice and Olivia

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Carolina Herrera

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Carolina Herrera

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Ralph Lauren

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Ralph Lauren

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Ralph Lauren

*All images courtesy of Women’s Wear Daily

xoxo, TWD


September 16 – 20: Sample Sale

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We hope you’re sitting down, because we have some exciting news – to make room for all of the new gowns that are arriving, we are hosting a sample sale!

This isn’t just any sample sale, though. From September 16th to the 20th, you can take an additional 10% off of our already reduced prices on couture bridal gowns, accessories and cocktail dresses! How amazing is that?

Right now, we have couture bridal gowns from Amsale, Amy Kuschel, Anne Barge, Augusta Jones, David Fielden, Hayley Paige, Ivy & Aster, Jenny Yoo, Modern Trousseau and more! They are in excellent condition and are being offered at an unheard of 40-70% off of their original prices. Talk about a deal!

Sample sales are a little different than the usual shopping experience at our boutique, but don’t worry. We have put together a list of Sample Sale Shopping Tips just for you! These guidelines will help you prepare for your appointment and ensure that you have a successful visit!

Remember – this sale is five days only, and you must make an appointment!

In anticipation of the sale, take a peek at what we have to offer here and here. We will also be adding more pieces to the sale prior to this event, so there will be some surprises! New items will be added and priced the night before the event!

We are happy to answer any questions you may have, so ring us at 860.669.4596 or email us at info@thewhitedressbytheshore.com.

Get ready for a bargain, ladies. Schedule your appointment to get an amazing deal!

xoxo, TWD


September 25 – 27: Romona Keveza Legends Trunk Show

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xoxo, TWD


Sample Sale Shopping Tips

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Don’t miss our upcoming sample sale from Tuesday, September 16th to Saturday, September 20th.  Before you join us, here are a few tips to consider:

1. Experienced Shoppers Only

Sample sales are not recommended for brides who have not shopped for gowns before. The point of a sample sale is to find the gown of your dreams at a bargain price! If you have never tried on gowns before, it is not possible to know what silhouette will flatter your figure. Sample sales are often overwhelming, and your first bridal shopping experience should be relaxed and shared with those closest to you. We highly recommend a regular appointment for first time shoppers.

2.  Sample Sizes Are Not Universal

Generally, sample sizes are 8′s and 10′s and are made for a B cup. If you are under 5’5″ or over 5’11″ and are larger than a C cup, it is not recommended that you shop at a sample sale. We are able to customize our full price gowns for our brides to accommodate all shapes and sizes. If you are petite, well-endowed or have some other specific size requirement, it is recommended that you schedule an appointment during our regular business hours.

We do have a limited selection of gowns over a size 10 available at the sale. Check out our sample sale page for availability!

3.  Bring Your Decision Makers

Sample sales are for serious shoppers and brides who are ready to buy! During a sample sale, you will need to make a decision very quickly. It is recommended that you bring 1-2 individuals whose opinions matter to you the most and who can aid you in selecting your perfect gown.

4.  Do Your Research

An educated bride is our favorite bride! Before coming to the sale, be sure that you have tried on gowns and know the specific silhouettes and details that flatter you. Check out our sample sale page and have a list of the gowns that you would like to try on. Please note that not all sale gowns are listed on the site. Research our designers and know which ones you will target first.

The sample sale is by appointment only, so ring us at 860.669.4596 to schedule yours today! And make sure you bring a strapless bra and heels with you to the sale!

Get ready for a bargain, ladies!

xoxo, TWD


September 2 – 26: Jenny Yoo ‘Something Blue’ September Promotion

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xoxo, TWD

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