We just received this short-sleeved stunner from Anne Barge and we cannot get enough! Take a look at these images shot by Jessica Janae Photography! We think this gown is the epitome of  timeless, chic and elegant. Our sample is light...
Amsale Aberra's career as a couture bridal and eveningwear designer happened by necessity. While planning her 1985 nuptials to film executive Neil Brown, Amsale scoured the stores to find a simple, refined wedding dress. She found little in the...
At The White Dress by the shore we aim to make the experience of shopping for your gown as memorable as the day you wear it. With that said, we understand that bridal gown shopping may be a brand new venture full of questions. The bridal industry...
In honor of breast cancer awareness month, we are donating a percentage of October's gown sales to the Terri Brodeur Breast Cancer Foundation. Please feel free to post a note here about a loved one in your life that has battled this disease. It...
Join us for a Modern Trousseau Runway Reveal Event! Designer Callie Tein will be presenting gowns from her latest collection, right off of the runway!- Including the one below! Be the first to wear the latest in bridal fashion straight from...
The lovely wedding of our bride Leigh and her partner Kelsey was recently featured on Bliss Celebrations blog and is our newest Pretty Post! As stated on Bliss' blog, "Leigh and Kelsey were married this June on a splendid Newport afternoon. Â Their...
We are thrilled to introduce Amsale to our collection! Join us for a trunk show October 6th - 8th. Amsale's head of sales, Saundra Chung will be on hand on Friday and Saturday of the trunk show to assist you in selecting the perfect gown for...
Today we are taking a different twist on our Ask the Experts Series! We are re-posting an interview that Anna Lathrop of Gourmet Galley did with Yumiko Fletcher, founder of Hana Floral Design. These are two of our favorite vendors! We are...
This months' Jenny Yoo Trunk Show will feature this New York designers' extensive bridal and maids collection! In addition to the great deals to be had on wedding gowns we are pleased to offer one great bridesmaids promotion, two ways: Option...
New York designer, Jenny Yoo is always a favorite of stylists- you may have seen her dresses on Glee last season. Enjoy the entire collection and an amazing 10% off any Jenny Yoo gown or bridesmaid dress purchased during this event! Please give...