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August 20-24: Tax Free Week at The White Dress by the shore


Jul 15, 2013

August 18th through the 24th is Connecticutâs tax free week which means clothing and shoes under $300 per item are free from the stateâs usual 6.35% tax rate. This is the perfect time for your girls to purchase their bridesmaid dresses or for...

How Engagement Ring Style Determines Gown Choice...


Jul 12, 2013

You have a style that is all your own. It's how you convey to others who you are. And because your sweetie knows you so well, in most cases your engagement ring will reflect your taste and personality. For example, if you have a...

Ask Beth: Mass Appeal Segment- Proper attire for a summer wedding


Jul 11, 2013

Owner, Beth Chapman had the privilege of visiting WWLP Channel 22 in Springfield, MA on Tuesday to discuss proper attire for guests for a summer wedding and the in and outs for selecting your mother of the occasion...

Picture of the Week


Jul 11, 2013

  All of this sweltering summer weather is reminding of our shoot on the beaches and in the jungles of Costa Rica! This week's 'Picture of the Week' pays homage to that trip featuring an image that captures the spirit of a destination...

July 5-26: Something Blue Jenny Yoo Bridesmaid Promotion


Jul 05, 2013

  Who doesn't love a "something blue" wedding party, or just a something blue "party dress"?! Ring us at 860.669.4596 to book your appointment to have a look at these darling styles and receive $20 off your new blue frock through the...

Picture of the Week


Jul 03, 2013

  Happy Independence Day! We thought we'd celebrate with a little red, WHITE and blue! Today we will take the time to honor the U.S.A and our many designers who manufacture within our borders- the gown above, a beautiful Amsale, is...

Wedding We Love: Classic Shoreline Nuptials


Jul 03, 2013

  Months ago, in the dead of winter, we were awestruck with the darling details from this Madison, CT wedding planned by Jubliee Events and photographed by Carla Ten Eyck, two of our fellow inWhite members. This soiree embodies the...

July 1-31: Summer Accessory Promotion


Jul 01, 2013

Just as with any outfit, your bridal look isn't complete until you put your personal touch on it- we believe this can be achieved with the right choice of styling & accessories. Purchase your gown in July to allow yourself a 15% discount...

Congratulations to Holly & Adam


Jun 29, 2013

Here's to wishing our stylist, Holly and her soon to be husband Adam all the well-wishes we can muster on their wedding day. We are thrilled to celebrate in style with the two of them in their hometown of Mystic, CT. Congratulations you...

Picture of the Week


Jun 27, 2013

  This weekâs âPicture of the Weekâ features a beautiful piece by Aquinnah Jewelry in honor of our one-night-only Aquinnah Trunk Show taking place from 5-8 pm at the boutique! Ring us to schedule your last minute appointment and get...

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